Restaurant 365: How a Free QR Code Filled the Dining Room

The Restaurant 365 marketing team wanted to convert “restaurant 365” searches into booked tables. Rolling out a free QR code generator across windows, flyers and table tents unlocked the growth they needed.

Capture mobile-first diners

Over 68% of visitors scan the menu QR code before walking in. We built a mobile landing page with reservation buttons tied to the CRM.

Optimise your Google Business Profile

Each QR code links to a dedicated UTM URL. The impact: a 42% uplift on “Reserve a table” clicks in one month and stronger rankings on the restaurant 365 query.

Quick checklist

• Add the QR code to menus, signage and takeaway bags.
• Reward scanners with a loyalty perk to encourage repeat visits.
• Review weekly scan data in Google Search Console.